Accor Hotels has announced a rebranding of the Quest Schaller Hotel Bendigo under the Mercure label.
Accor Hotels is set to establish a presence in the Victorian town of Bendigo after announcing a rebranding of the Quest Schaller Hotel under the Mercure brand.
Mercure Bendigo Schaller will offer 118 boutique style guestrooms over four levels, as well as a café/bar, meeting room and fitness centre.
Accor Pacific’s COO Simon McGrath told WILLIAMS MEDIA Bendigo was chosen as the next Mercure location in respond to increased demand for suitable accommodation for business travellers in an already booming location that is set for even greater expansion.
“Bendigo is on the radar for a tourism and business boom, and the existing hotel, built in 2014, was a good fit for Accor and the Mercure brand. Greater Bendigo is predicted to be one of the fastest growing local government areas in regional Victoria, with its population forecast to grow by 37,710 by 2036," he said.
“We are excited to bring the internationally recognised Mercure brand, with its warm local hospitality, to Bendigo for the first time, together with hotel owners, Bendigo Schaller Hotels, as the city makes a resurgence."
Research conducted by leading KPMG Demographer, Bernard Salt revealed Bendigo is set to become an entrepreneurial hotspot as a result of greater connectivity and projected population growth driven by the “e-change” movement.
Source: Mercure Hotels
Mercure Bendigo Schaller is located close to Bendigo Central Township, which has a vibrant arts hub, and heritage architecture.
Bendigo Art Gallery (1887) and La Trobe University are also in close proximity.
Bendigo is 150km North of Melbourne’s CBD and approximately 136km from Melbourne International Airport.
Guests can book now and stay at the Mercure Bendigo with special rates starting from $140.
Mercure Bendigo Schaller is located at 60 Lucan St Bendigo Victoria 3550.
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