CINZ and TNZ renew partnership agreement
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CINZ and TNZ renew partnership agreement
Conventions and Incentives New Zealand (CINZ) and Tourism New Zealand (TNZ) have renewed their longstanding partnership by signing a Memorandum of Understanding (MOU) confirming cooperative activity.
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CINZCINZ Chief Executive, Lisa Hopkins.
New Zealand's capacity to host international business events has received a boost, following a new commitment between Conventions and Incentives New Zealand (CINZ) and Tourism New Zealand (TNZ).
The two organisations have renewed their longstanding partnership by signing a Memorandum of Understanding (MOU) confirming cooperative activity.
CINZ Chief Executive Lisa Hopkins told WILLIAMS MEDIA a united approach to the tourism industry had become more important than ever.
"The contribution business events make, and the high-value visitors this sector attracts will be crucial to the prosperity of New Zealand," she said.
At a glance:
- Conventions and Incentives New Zealand (CINZ) and Tourism New Zealand (TNZ) have renewed their longstanding partnership by signing a Memorandum of Understanding (MOU).
- A key focus of the renewed partnership would be TNZ’s expertise in the management of international tradeshows as a platform to showcase the industry to the world.
- TNZ will continue to drive global marketing activity in support of the sector and operate the Conference Assistance Programme (CAP).
"Our industry leverages all aspects of the accommodation, tourism, airline and hospitality sectors, driving much needed economic disbursement across the regions.
"There has never been a more important time for a united industry to play a positive role in New Zealand’s economic recovery.”
TNZ’s Global Manager for Business Events, Lisa Gardiner. Source: CINZ
TNZ’s Global Manager for Business Events, Lisa Gardiner said a key focus of the renewed partnership would be TNZ’s expertise in the management of international tradeshows as a platform to showcase the industry to the world.
“We are excited to include the Asia Pacific Incentives and Meetings Event (AIME) as part of that portfolio," she said.
"This has traditionally been managed by CINZ and we welcome their partnership, as we continue New Zealand’s loyalty to this event and the opportunities it provides to our industry to engage with customers.
"Tourism New Zealand will continue to drive global marketing activity in support of the sector and operate the Conference Assistance Programme (CAP) as a key tool in securing large scale international conferences."
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