Sunshine Coast wins right to host the 2021 Australian Tourism Awards
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Sunshine Coast wins right to host the 2021 Australian Tourism Awards
The Sunshine Coast has been confirmed as the next host of the Australian Tourism Awards.
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VIsit Sunshine CoastThe Sunshine Coast Convention Centre at Novotel Twin Waters Resort.
The cream of Australian tourism will converge on Sunshine Coast Convention Centre next March after it was announced the venue of the 2021 Australian Tourism Awards.
Queensland Tourism Industry Development Minister Kate Jones confirmed next year's host at 2020 Qantas Australian Tourism Awards in Canberra on Friday night, saying that the Sunshine Coast was the “perfect place” for the event.
“Sunshine Coast is a key growth market for tourism in Queensland," she said.
"It’s an ideal spot for the Australian Tourism Awards in 2021.
“They did a great job at the new $8 million convention centre at the Novotel Sunshine Coast Resort last year.
"Next year will be bigger and better than ever.”
Next year’s award ceremony is expected to attract more than 850 award finalists, tourism leaders and industry stakeholders from across the country.
The 2019 Queensland Tourism Awards. Source: Visit Sunshine Coast
Friday's announcement comes after the Sunshine Coast hosted the Queensland Tourism Awards, Destination Q and Destination IQ in November 2019.
Visit Sunshine Coast CEO Simon Latchford said winning the tourism industry’s premier awards was a coup for the region and ‘Team Sunshine Coast’.
“It's a credit to the Sunshine Coast tourism industry as a whole and the collaborative efforts of the Queensland Government, Tourism and Events Queensland, Sunshine Coast Council, the Queensland Tourism Industry Council and Sunshine Coast Airport," he said.
"The event is massive and will result in a significant injection of over 850 extra visitors to the region in an off-peak time – a very welcome boost for local operators."
The latest National Visitor Survey indicates that, business and business events travel to the Sunshine Coast increased by a record 34.6 per cent in the year ending September 2019, bringing 379,000 visitors to the region.
Visit Sunshine Coast CEO Simon Latchford. Source: Visit Sunshine Coast
Sunshine Coast Airport CEO Andrew Brodie said the Sunshine Coast region was growing in reputation as a premier tourist destination.
“We are seeing significant investment in visitor infrastructure on the Sunshine Coast at the moment, with new 5-star hotels under construction and our new runway due to open in coming months, which will open up more domestic and international markets,” he said.
“Business and events travel, supported by the new Convention Centre, is a rapidly growing market for our region, and the Qantas Australian Tourism Awards is tremendous recognition.
“We look forward to welcoming our tourism colleagues to what we consider to be the most amazing piece of our remarkable country.”
Click here for more information about the Australian Tourism Awards.
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