Great Eastern Motor Lodge & Flag Motor Lodge for sale through JLL’s Nick Roche, Sean Flynn & Andrew Langsford for the first time in over 30 years.
Located on Great Eastern Highway, the major arterial road connecting Perth's domestic and international terminals to the CBD, these well-established accommodation assets with dominant land holdings, are available to purchase on a portfolio or individual basis. This is the first time the Great Eastern Motor Lodge has ever been offered to the market for sale and the first time the Flag Motor Lodge has been offered in over 30 years.
JLL’s Nick Roche, Sean Flynn & Andrew Langsford, have been exclusively retained to market the properties by way of an Expressions of Interest campaign.
The Great Eastern Motor Lodge sits on a 11,892sqm freehold site and features 198 apartments and motel rooms across an array of product offerings. Further amenity includes a commercial kitchen, 180 car parking spaces, three guest laundries and a commercial laundry.
The Flag Motor Lodge sits on an approximately 9,865sqm freehold site and features 116 motel rooms with a restaurant and commercial kitchen. Further amenity includes a swimming pool, 100 car parking spaces and a commercial laundry.
The Properties are ideally located between Perth’s CBD and the Airport, servicing the large ‘fly-in fly-out’ corporate demand segment of the city, and proximate to Crown Casino and Optus Stadium. In a prime position for the large cross section of demand, the assets are situated along the Great Eastern Highway corridor, home to multiple blue chip companies including IT, electronics, manufacturing, resource and construction firms, and offers multiple transport connections and links to major arterial roads.
Sean Flynn, Director of JLL Capital Markets, said “Very rarely do assets of this magnitude become available in the Perth market. These motels represent two of the largest landholdings on the eastern gateway to the Perth CBD, positioning the sites to benefit from inbound travellers to Perth, FIFO workers, and out of town visitors to nearby Crown Casino and Optus Stadium.”
“It’s not lost on us that the rooms at the Great Eastern Motor Lodge in particular are significantly larger than industry standard, being more closely reflecting the scale of apartment product than short stay accommodation.” Mr Flynn added.
Nick Roche, Vice President of JLL Hotels, said “The Perth accommodation market continues to trade exceptionally well in the post-Covid era. When combining this history of strong room night demand with a benign supply pipeline and exceptional growth in room rates, the outlook for the market is exceedingly positive.”
Mining continues to be the major contributor to WA’s growth and there are no signs of the resources sector slowing down with world economies spending billions to support their economies by accelerating infrastructure projects.
Historically, the state of the resources sector has had a direct impact on hotel performance. Furthermore, with the Perth market at the end of its new supply cycle, the market is well positioned for a quick recovery and strong short-term growth.
Offered with the benefit of vacant possession, the two assets present a number of development, management and value-add opportunities, including conversion, hotel rebranding and repositioning potential.
The Expressions of Interest campaign closes on 31 August 2023.