Located at 44 Ryrie Street, the 2,700 square metre site will comprise Holiday Inn & Suites Geelong (a 180-room hotel), the Ryrie Residences (14 luxury apartments targeting owner-occupiers), a 1,000 square metre retail plaza and 7,400 square metres of state-of-the-art commercial office space, all connected by a vibrant and highly activated street level plane.

Holiday Inn & Suites Geelong in a coup for Geelong’s hotel and tourism sector, Geelong Quarter will feature the $75 million Holiday Inn & Suites Geelong - the first in Australia and the largest new hotel project in the region in almost 20 years. The 180-room hotel will feature a sky lobby, pool, gym, restaurant, bar and café and is scheduled to open in mid to late 2020.

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Creating a new standard of luxury living in Geelong, residents will benefit from the convenience and service offered by the Holiday Inn & Suites Geelong such as room service, gym and pool facilities, dining, housekeeping and a business centre. 

Designed by Architectus, Geelong Quarter will form a visual gateway to the city centre and will be an active hub for 1,500 residents, workers and visitors each day.

Paul Franzé, Founder and Managing Director of Franzé Developments, says Geelong Quarter will provide a level of culture and connection unmatched anywhere else in the fast-growing regional city.

“Geelong Quarter aims to create a new destination for the city centre. As Geelong continues to experience rapid growth in population and visitation, it is increasingly important to create a new link between the CBD, the arts precinct and the bay to ensure Geelong remains a highly desirable international waterfront city, with world-class facilities. There’s nothing like this in Geelong – it is our vision that this project will help to drive the city forward.

“Over 5.3 million visitors come to Geelong annually and 2.2 million are overnight visitors. The strong owner- occupier market, combined with the population boom, means there’s demand to cater for visitors to the city, as well as residents and workers. Geelong Quarter has been designed with this in mind, to cultivate significant activity that will add incredible value to the city.”

Click here to view the official Geelong Quarter website.

Matthew Smith, Managing Principal at Architectus, says Geelong Quarter embraces the future direction of Geelong while drawing inspiration from its history, with a modern take on industrial-influenced design.

“The gateway corner location has been stitched into the fabric of the city, linking pedestrian connections through the site to the adjacent cultural precinct, and activating the surrounding neighbourhood. The design draws on the history and architectural vernacular of the area, including the iconic wool stores of Geelong. The restrained palette of materials consists of folded metals, rich textured concrete, recessive glazing, local hardwood, and hand-laid brick. Brick was selected for the podium and street wall for its robust materiality and strong compositional order, reflected in many significant buildings in the city.”

Geelong Quarter Retail will feature a number of retail tenancies located on the ground level facing both Ryrie Street and Fenwick Street. Tenants will comprise a diverse mix of quality operators such as cafes, a wine bar and services for the wider CBD community. A vertical green wall will face Ryrie Street to create a backdrop for the retail plaza and will connect the planting from ground level to the podium terraces.

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The site is a short walk to the Geelong Waterfront and 500 metres to the CBD. It is within walking distance to Johnstone Park, as well as theatres, galleries, cafes, restaurants and Westfield Geelong. Geelong Quarter will have excellent connectivity, with Geelong Railway Station a six-minute walk away and close proximity to the Bellarine and Midland Highways.

Construction of Geelong Quarter is scheduled to commence in late 2018, with completion expected in mid- 2020.

Click here to view the official Geelong Quarter website.