Wyndham Hotels and Resorts is moving to reassure its guests across South East Asia and the Pacific Rim with a new campaign as it gradually reopens its venues.

An extension of the brand's Count on Me service culture, Count on Us is Wyndham’s new long-term, multi-faceted initiative which seeks to build confidence among guests and to support the region’s hotels as they make preparations to welcome back travellers in the wake of COVID-19.

This follows the initiative’s recent launch to over 6,000 hotels in the United States, and its most immediate focus will be on further elevating health and safety protocols across more than 160 hotels in SEAPR.

At a glance: 

• Wyndham Hotels and Resorts has launched a Count On Us campaign across South East Asia and the Pacific Rim to coincide with the reopening of its venues.
• The initiative includes the consistent use of EPA-approved disinfectants, and the introduction of an extensive suite of enhanced operational processes and best practices.
• The program has already been introduced to more than 6,000 hotels in the United States.

This includes the consistent use of EPA-approved disinfectants, and the introduction of an extensive suite of enhanced operational processes and best practices, in compliance with guidelines issued by World Health Organisation and relevant local health authorities across various countries.

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The Ramada Resort Shoal Bay. Source: Wyndham Hotels and Resorts

Wyndham Asia Pacific President Joon Aun Ooi said the initiative was designed to demonstrate our commitment to the health, safety and well-being of our guests, owners and team members.

“We know that people will start to travel again, and when they are ready to do so, they can count on us to provide them with peace of mind and to welcome them back with confidence,” he said.

Key early components of the new initiative which are slated to roll out in the coming weeks include:

Delivering on the Promise of a Safe Stay

Wyndham has developed a series of industry best practices and guidelines that are focused on enhanced hotel cleaning practices, social interactions, and workplace protocols to meet the new health and safety challenges presented by COVID-19.

In addition, Wyndham will be implementing a series of mandatory live and recorded webinars for all hotels together with resources like housekeeping checklists, best practices, and guidelines, which hotels can use with team members to ensure consistency and accountability in execution.

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One of the rooms at the Ramada by Wyndham Vetroblu Scarborough Beach. Source: Wyndham Hotels and Resorts

Enhanced Cleaning and Disinfection of Guestrooms and Public Spaces

Wyndham will require consistent use of EPA-approved disinfectants which are designed to disinfect emerging pathogens, across all SEAPR hotel guestrooms and public spaces. This move builds on the already high operational standards at our hotels and will deliver an elevated and more consistent cleaning experience across the region.

The region’s hotels will also benefit from Wyndham’s global partnership with Ecolab, a leading company in water, hygiene and infection prevention technologies and services, with an extensive suite of training resources on hygiene and sanitation best practices, as well as a list of preferred pricing, product availability, and supplier contacts across various countries.

A Visible Commitment to Guests

On property, guests will have access to hand sanitisers, notice social distancing enhancing measures in public spaces, observe increased frequency of cleaning and disinfecting of high-touch areas, while hotel team members will make use of personal protective equipment as needed.

To effectively communicate these efforts, Wyndham will provide hotels with a collection of branded collaterals emphasising key safety measures, to be placed on-property in areas like the front desk, public areas, and guest rooms.

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