Designed by the award-winning Carr, the Australian boutique hotel group, Lancemore Crossley St., is set to open on 1 December 2020.
As Melbourne, one of Australia’s most vibrant and creative cities cocooned away, something spectacular was quietly unfolding in the heart of the city. Now, as we emerge from hibernation, eager to connect and explore, the much-anticipated Melbourne hotel from Australian boutique hotel group, Lancemore Crossley St., is set to open its doors on 1 December 2020.
Designed by the award-winning Carr the luxury property’s theatrical design narrative is a seamless extension of the city’s creative spirit. Tucked away in a coveted laneway location, Lancemore Crossley St. is ready to welcome guests with everything they’ve missed about Melbourne – grit, culture, art, theatre, sweeping views and seamless design.
Melbourne consists of dozens of neighbourhoods, each reminiscent of a small town. At the Paris end of Bourke St. with the Theatre District and Chinatown at its doorstop, Lancemore Crossley St. is the heartbeat of the action.
Leading Melbourne’s exciting new wave of openings and innovation, the property is at the clutch of early to very late-night eating and drinking options that spill into the open alleyways. Yet, you may find it hard to pull yourself away from the property’s dazzling rooftop terrace: the ideal place to enjoy an afternoon tipple as the sun sets over Melbourne’s city skyline.
Featuring theatre-style lighting, that leaves guests to feel as if they’ve entered stage left, Lancemore Crossley St. is a sophisticated hotel with a moody aesthetic and bespoke designer finishes courtesy of Carr (Jackalope, United Places). Enlisted to artfully reimagine the original Graeme Gunn building, Carr has layered the old with the new through a fusion of raw and polished materials while utilising the existing architecture.
An outcome that celebrates the history of the property and captures the essence of Melbourne. The carefully curated design speaks directly to the property’s East End Theatre District setting, with an onstage offstage design narrative. Guests are invited to be captivated by the intoxicating communal spaces or escape to the exquisite calm of 113 private guest rooms.
“Lancemore Crossley St. is here to welcome guests with the grit, glamour and vibrancy we’ve missed about our city. Carr has perfectly captured the creative essence of Melbourne with its boundary pushing design concept and the property’s prime location is the ideal base to uncover the food, fashion, and little known gems that make the cultural fabric of our home city,” said Lancemore CEO, Julian Clark.
Assuming a design-centric approach, guests will be drawn to Lancemore Crossley St. through its Broadway-style theatre lights at the hotel’s entrance. An eye-catching restored chandelier, whose original home was the iconic Georges department store on Collins Street, sits above banquet seating, lending an air of expectation of what is to come. There’s no formal check-in as such, instead circular pod reception points sit in front of lavish velvet blue curtains.
Creating a show for the design-savvy traveller, the lobby’s furniture contrasts plush textures and tones with raw finishes. Side tables with mirrored or confetti finishes meet low back armchairs in lush call-curtain red, glamour that is juxtaposed by gritty polished concrete flooring, stone and steel high-top tables.
Lancemore Crossley St. is a hotel with plenty of interior intrigue throughout, including specially commissioned surreal art by André Donadio which speaks to Melbourne’s edgy cultural temperament, with high attention to both aesthetic and experiential detail. Moving to the elevators, which are kitted out in dramatic video art by Roynae Mayes relating back to the hotel’s East End Theatre District neighbourhood, guests are guided to their rooms via neon like wall light installations.
“With Lancemore, we shared an ambition to dissolve traditional divisions between guest and staff, to provide a relaxed and welcoming guest experience. Lancemore’s commitment to unique offerings led us to work with a number of local artists to create unexpected moments of delight,” said Sue Carr, Principal Carr.
“Nuances within the existing architecture drove us into new territory, and the property’s incredible location, in the heart of the theatre district, inspired a rich conceptual narrative, drawing on themes of performance and drama,” continued Sue.
There is a respectful presence of honouring local furniture designers (Jardan, Design Nation, Design by Them, Grazia and Co, King Furniture, Stylecraft, Tait Furniture) and local artists (Roynae Mayes, Andre Donadio, Laura Woodward, Tristan Kerr) throughout the property lending it a distinct personality. The four room types, William, Henry, Juliet and Romeo, exude pared-back elegance, with a clean, timeless aesthetic – alluding to guests now being ‘offstage’, hidden from the spotlight, and drawn in to become the ultimate insider.
The Juliet and Romeo suites create a soothing sense of flow and space, with tonal colours and sweeping views of the city courtesy of a private terrace balcony. Given Lancemore Crossley St’s enticing neighbourhood, a compendium of the area’s (many) great spots is available for guests. Each guest room offers a high-comfort level, from an L.M Signature King Bed and carefully considered comforts for an unforgettable stay, including a Bose sound dock, Hunter Lab amenities, a 55-inch Samsung Smart TV and a well-stocked mini-bar at retail prices.
A quintessentially Melbourne addition to the hotel, the rooftop terrace features oversized illuminated pots with established greenery, and large outdoor beds and lounges for guests to relax on as they take in vistas of city rooftops, skyscrapers and lots of sky, while curved benches wrap an open fireplace that will entice guests outside in Melbourne’s cooler months.
Curated specifically for the rooftop is a striking kinetic sculpture by local award-winning artist Laura Woodward, consisting of a light focusing central vessel that uses water as a lens to cast light. With the strong geographical link to the Theatre District, guests will also take notice of a mural by Melbourne artist Tristan Kerr, which draws on influences found in old theatre print advertisements.
Nestled amongst a melting pot of arts, culture, food, and fashion, Lancemore Crossley St. provides a true Melburnian experience for guests. A myriad of notable bars and restaurants are within a few minutes’ walk, from cult-cool mezcaleria restaurant Bodega Underground, located in the same building as the hotel, while down one laneway the celebrated Gingerboy and local favourite Pellegrinis Espresso Bar await. Lucy Folk, P. Johnson Tailors and traditional bookstore Hill of Content are just a few steps away, while down another laneway, the tempting sights and sounds of Chinatown await.
Lancemore Crossley St. exudes thoughtful consideration and authenticity. Guests can choose whether to retreat to the 113 private rooms on offer or experience the unique communal spaces. The lead in rate for Lancemore Crossley St. is $269, and bookings can be made through the Lancemore website HERE.
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