JLL Hotels & Hospitality is delighted to announce the off-market freehold going concern sale of Lady Hampshire in Camperdown for circa $11 million to fast growing Sydney-based operators, PUBLIC Hospitality Group (formerly Jaga Group). JLL Hotels Vice President Kate MacDonald and Managing Director John Musca negotiated the off-market transaction.

Strategically located on Parramatta Road, minutes from Sydney University, and occupying a 523sqm lot, the Lady offers a rare 24-hour licence, nine (9) GMEs, 12 underutilised accommodation rooms, popular public bar, and importantly, development approval for a 22m height restriction under mixed-use zoning.

Lady Hampshire will count as asset number 15 for the emerging PUBLIC Hospitality Group which is focused on becoming Australia’s premier millennial lifestyle network of hospitality venues. The class-leading group have been particularly active in expanding their unique collection of desirable city edge venues across Sydney and Melbourne with recent acquisitions including The Strand Hotel Darlinghurst, and Empire Hotel Annandale, both also brokered by JLL Hotels.

“We’ve been besieged with interest in city-fringe hotels with more than 15 transactions occurring in this the market in less than 12 months as private owner, or lessees, have eventually succumbed to operators ‘COVID-fatigue’ and look to divest their assets whilst underlying property and gaming asset values reflect an escalating trajectory”, said JLL Kate MacDonald.

“The limited asset supply and core investment attributes will continue to fuel rhythmic sector activity this year, with mooted interest rate movements unlikely to have any significant bearing on the capital appetite for this hotel sub-sector “, Musca suggested.

With almost $150m worth of sales yet to announce, and another $150m under agreement across the country, JLL continue to work closely with clients in discreetly fulfilling their acquisition or divestment strategies.

To request a sales analysis please contact either of the selling agents JLL Hotels Vice President Kate MacDonald and Managing Director John Musca via the below contact details.