Tourism New Zealand, Air New Zealand and United Airlines launch major campaign to attract USA visitors
Tourism New Zealand, Air New Zealand and its alliance partner United Airlines have launched a major campaign to attract visitors from the USA to New Zealand and encourage them to explore more of regional New Zealand.
Want to know which visitor market best suits your NZ tourism offering?
Or have an idea for a new tourism product or experience and want to know where to target your marketing? The Tourism New Zealand Visitor Profile tool helps determine which high-value visitors from six key visitor markets are the best match for your product.
New Zealand tourism industry supports public service reform
New Zealand State Services Minister Chris Hipkins has announced plans to reform the public service, paving the way for government agencies to work together on common issues.
Government tourism strategy supports sustainable development
The new Government tourism strategy will enable a closer working relationship between government and the tourism industry, to the benefit of New Zealand and New Zealanders, says Tourism Industry Aotearoa.
New Zealand tourism industry disappointed at bed tax proposal
Tourism Industry Aotearoa agrees that local authorities need a helping hand to support the growth of tourism, but is disappointed that the Productivity Commission has defaulted to a bed tax.
Tourism New Zealand ranked second most reputable agency
Tourism New Zealand has ranked second in this year's Colmar Public Sector Reputation Index, up three places on last year and has ranked first for leadership.
Sponsors, hoteliers and business owners reported a busy time across the weekend and welcomed the Festival’s place on Queenstown’s community calendar and its impact on a traditionally quiet time for local businesses at the start of the winter season.
New Zealand on show for international business event organisers
International business event organisers will be converging on Auckland next week for New Zealand’s biggest showcase of conference and incentive products, on 29 and 30 May at ASB Showgrounds.