Sales is the process of getting a customer to buy; marketing is how you position your product, find your customers, and decide how you’re going to reach them.
Why good food is increasingly on the menu at hotels
Hotel restaurants are shedding their stuffy image, thanks to forward-thinking hoteliers who hope to attract food-savvy travelers with buzzy destination restaurants and casual lobby bars.
Infrastructure investment puts accom industry on track for growth
The national industry specialist is urging accommodation investors and operators to “follow the infrastructure trail” as Australia embarks on a period of colossal investment.
Marriott’s partnership with Coachella, a California music festival that takes place in the Colorado Desert, provides an ideal way to bring a perk to its loyal members.
Recognise quality properties in fundamentally strong accommodation markets, where you can buy at a very attractive price, hold and, drive the business and, potentially achieve very strong returns down the track.
Given the robust returns delivered by management rights, and the recent growth in development of quality residential and mixed-use apartment projects in prime locations, it’s not surprising to see opportunistic approaches made by operators hoping to secure properties prior to completion.